In a highly competitive industry built upon word of mouth recommendation, getting your salon brand out there is really important if you want to stay relevant and at the forefront of your client’s mind. Salon industry awards are the perfect way to amplify your brand to a wide range of people whilst engaging your competitors and clients. And this is particularly the case if you want to show off the skill-sets and talents of your salon staff by nominating them for industry awards.

Winning, even being placed, will enhance the salon and make clients feel good about their choice of salon as well as motivate the staff and confirm their chosen place of work is the right one to succeed. You should also enter all members of staff when you get the opportunity, best junior, best newcomer, best reception, best stylist, best beauty therapist, best nail technician, all important, all can be achieved and all will benefit the salon at some level.